Harper Wilde
Harper Wilde is a direct-to-consumer intimates brand offering comfortable, affordable, and everyday bras, underwear, and loungewear. Founded in 2017, Harper Wilde aims to simplify bra shopping while prioritizing comfort, ethical manufacturing, and female empowerment.
I joined Harper Wilde as a Senior Visual Designer in 2022, eventually stepping up to lead the creative team as the Associate Director of Design after the previous creative lead departed.
Photoshoot Art Direction
I had the pleasure of art directing photoshoots for Harper Wilde’s seasonal collections and new product launches in 2024 & 2025. My goal was to build a lush world that our customers could step into and feel the comfort and joy of our brand and products.
Cloud Cotton Retro Collection Launch
Photographer – Lauren Naylor • Producer – Christina Villaflor • Lighting – Tom Leduc • Wardrobe Styling – Jardine Hammond • Hair & Makeup – Kendall Bennewitz • Retouching – Morgan Palmer • Talent – Alexandra Kincade, Erin
Spring 2024 Collection
Photographer – Lauren Naylor • Producer – Christina Villaflor • Lighting – Tom Leduc • Digitech – Will Bliss • Prop Styling – Tracy Raetz • Wardrobe Styling – Jardine Hammond • Hair & Makeup – Kendall Bennewitz • Retouching – Morgan Palmer • Talent – Summerlyn Caray, Carli Glubok, Naisha Bhargabi
Summer 2024 Collection
Photographer – Lauren Naylor • Producer – Christina Villaflor • Lighting – Tom Leduc • Digitech – Will Bliss • Prop Styling – Tracy Raetz • Wardrobe Styling – Jardine Hammond • Hair & Makeup – Kendall Bennewitz • Retouching – Morgan Palmer • Talent – Summerlyn Caray, Carli Glubok, Naisha Bhargabi
Fall 2024 Collection
Photographer – Lauren Naylor • Producer – Christina Villaflor • Lighting – Matteo Dalla Chiesa • Digitech – Will Bliss • Prop Styling – Tracy Raetz • Wardrobe Styling – Pierette Noelle • Hair & Makeup – Laquisha Seams • Retouching – Morgan Palmer • Talent – Ally Rossel, Anna Yung, Megan Dalke, Akesha Murray
Winter 2024-25 Collection
Photographer – Lauren Naylor • Producer – Christina Villaflor • Lighting – Matteo Dalla Chiesa • Digitech – Will Bliss • Prop Styling – Tracy Raetz • Wardrobe Styling – Pierette Noelle • Hair & Makeup – Laquisha Seams • Retouching – Morgan Palmer • Talent – Ally Rossel, Anna Yung, Megan Dalke, Akesha Murray, Bianca Davies
